Internet penetration to boost entertainment revenue to $8.5bn by 2018

The Internet will be a key driver for the Nigerian economy, where the number of mobile Internet subscribers is expected to surge from 7.7 million in 2013 to 50.4 million in 2018.

Nigeria’s entertainment and media revenues will reach an estimated US $8.5bn in 2018, more than doubling from the 2013 figure of US $4.0bn at a CAGR of 16.1 percent.

“This represents one of the fastest growth rates in the world,” said PwC in a recent report.

The report also predicted that television in the form of advertising and subscriptions and licence fees, will also become a US$1 billion-plus market in 2018, while the market will grow steadily.

According to recent data released by the Nigerian Bureau of Statistics (NBS), motion pictures, sound recording and music production represent 1.2 percent of nominal GDP, amounting to just under N1 trillion.

The bureau, in its 2014 second quarter report issued in Abuja, said that motion pictures,

Communications and Impact Metrics for Think Tanks

Based on a presentation made at the conference “Think Tanks – Facing the Changing World,” hosted by the Chinese Academy of Social Sciences in Beijing, June 17-18, 2013.

Today, many of the world’s 5,500 think tanks are seeking more effective ways to communicate, to increase their impact – and exploring better ways to measure that impact.

My views on these tasks are shaped by 35 years in communications, including in newspapers and news websites, as well as my work these past three years with an independent, non-partisan global think tank, The Centre for International Governance Innovation (CIGI).

For any organization, including think tanks, good communications begin with