Heavy
spending on marketing weighed on Nike's performance in its fourth quarter which
ended 31 May.
Expenses
on marketing soared 36% to $876m (£514m) as Nike boosted promotion ahead of the
2014 Fifa World Cup.
That
curbed profits which rose 1% to $698m, compared to the same quarter in 2013.
Between
March and May Nike launched a number of new shoes including the Mercurial
Superfly, worn by Portugal's Cristiano Ronaldo.
On
Thursday, Portugal became
